Eleven Paris comes straight from the world's fashion capital to bring you subversive streetwear that creatively parodies pop culture iconography. The brand also combines imagery from different eras to create clothing designs that humorously commentate on older trends from a modern perspective.
Eleven Paris’s tagline is “Life's a Joke”. One can assume, based on their mantra, that Eleven Paris clothing is intended to be worn casually. They would be right, as the brand’s clothing falls under the ready-to-wear streetwear category of fashion that prioritizes comfort, in addition to urban style. After all, the primary demographic of Eleven Paris clothing is young (and young at heart) adult men and women urbanites.
If you don’t consider yourself a young (or young at heart) urbanite, that doesn’t guarantee Eleven Paris’s clothing won’t appeal to you. The brand’s shirts and sweaters feature such a broad swath of pop culture iconography that you’re likely to find at least one design that speaks to your interests.
To help you decide if Eleven Paris clothing is a good fit for you, we’ll be covering the brand’s creators, the style they developed, and who usually buys it.
STREETWEAR TO CELEBRATE POP CULTURE
Eleven Paris (originally named “Eleven” after the street its creators spent most of their time on) was founded in 2003 by two friends, Dan Cohen and Oriel Bensimon, with a shared admiration for popular culture, especially of the 90s and early 2000s. Cohen and Bensimon’s admiration inspired them to create a contemporary streetwear brand that would reflect their favorite iconography and trends. And eventually, in 2008, Cohen and Bensimon changed their brand’s name from Eleven to Eleven Paris, which has become a household name in streetwear.
Nowadays, Eleven Paris is one of the most acclaimed and popular streetwear brands in the world. After many successful years in the industry, Eleven Paris clothing has found its way into 14 French boutiques and one English boutique on Carnaby Street in London. Its growing collection of men and women clothing has inspired those who wear them to express themselves creatively, just like Eleven Paris’s creators. Their clothing designs creatively reinterpret pop culture iconography in a way that is funny, cool, and celebratory.
THE STYLE OF ELEVEN PARIS CLOTHING
The Eleven Paris style is audaciously referential and subversive. Its clothing designs feature humorously blunt pop culture parodies and original interpretations of popular iconography from the 90s and early 2000s. These designs often poke fun at the icons and trends they parody, but also represent a clear affinity for pop culture of the time, and pop culture now. More recent Eleven Paris clothing designs reference modern pop culture trends like Brexit, fake news, and Tinder. Some even draw aesthetic inspiration from memes, such as the Dracula Tee.
To experience the style of Eleven Paris clothing for yourself, check out the brand’s pop-culture-laden, ready-to-wear shirts, sweaters, and bottoms for men and women.
Eleven Paris’s shirt collection consists mostly of unisex, 100% cotton t-shirts with round collars and embroidered graphics or images on their fronts and backs. The designers of these graphics and images parody or manipulate the designs of other famous (older) brands and artwork to convey a modern sentiment towards them. For example, the Fake News Tee references Donald Trump's sentiment towards the alleged unfair coverage of mainstream news outlets, but juxtaposes the “fake news” mantra with cutouts of important news stories from throughout American history.
In addition to biting commentary, Eleven Paris t-shirt designs include playful homages to Dragonball Z and Prince. Other shirts merely feature the Eleven Paris logo. It’s worth browsing the brand’s full collection, because there are far too many designs and shirts types (t-shirts, crop tops, button-downs, long sleeves, etc.) to cover in one article.
The Eleven Paris sweater collection includes both sweaters and hoodies, made with 100% cotton like the brand’s shirts and sweatshirts. Also like the brand’s shirts, their sweaters feature parodies of famous brand imagery as seen through a modern lens. A favorite is the Playboy Barbed Logo Hoodie, which sees the iconic bunny logo outlined with barbed wire.
The most popular Eleven Paris clothing is the shirts and sweaters, but the brand offers fans stylish jeans and shorts to go with their favorite tops. These are great pick-ups if you’ve already found a top you like in the Eleven Paris store. In fact, some of the bottoms are designed to exactly match specific Eleven Paris tops, like the Lucky Shorts Oasis Print.
Eleven Paris bottoms may not be the brand’s most popular clothing, but they are a welcome option for dedicated fans.
WHO BUYS ELEVEN PARIS CLOTHING?
Admirers of popular culture, whether from the 90s and early 2000s or the present, should appreciate Eleven Paris clothing designs for their references and parodies, but also for their unique urban aesthetic. And really, who doesn’t admire pop culture in one way or another? Pop culture is such a broad topic, whose appeal encompasses people of different ages, genders, and interests.
If you watch TV, movies, listen to music, or use the Internet regularly, then you’ll likely find a clothing design you like from Eleven Paris. The designs span everything from classic art to anime, album covers, common brands, and even current politics. Aesthetically, Eleven Paris clothing designs take influence from many decades of pop culture and usually combine them in some way.
In summary, Eleven Paris clothing appeals to just about every demographic. The target demographic seems to be young urbanites, but so long as you participate in popular culture, Eleven Paris will have something for you.
SHOULD YOU BUY ELEVEN PARIS CLOTHING?
If you’re a young adult, or just young at heart, with an eye for subversive urban streetwear, Eleven Paris is definitely worth a look.
The brand’s clothing designs feature creative interpretations of popular iconography from the 90s and early 2000s, as well as references to modern cultural trends. Usually, these trends are parodied in Eleven Paris clothing designs, but they are also celebrated. The brand’s creators creatively pay homage to the pop culture they appreciate, so if you share that appreciation you’ll feel right at home in Eleven Paris clothing.
Here at The Upperroom Boutique, we offer a varied collection of Eleven Paris clothing for men and women, including shirts and sweaters. Due to high demand, many of the Eleven Paris clothing in our collection may sell out, so you’ll have to order fast!